Selling printer supplies, consumables and accessories builds a lasting relationship with your customer, and creates an annuity stream from each customer for your business.

Create a lasting relationship by offering each of your customers a single source for all of their printer needs. Not only are you earning the annuity stream by selling supplies to a repeat customer, but you are also opening the door for new sales every time you bring them (or install) their consumables.

The average lifecycle of a printer is 3-4 years, this is the point at which the total cost of ownership of the printer (out of warranty repair costs, cost of consumables, energy usage, productivity loss, etc.) becomes higher than actually purchasing a new printer.

If you are known as their printer supplier, then it is more than likely that if you provided them with good service over the life of that printer that they will purchase from you again.

We carry most major brands of printer supplies including HP, Okidata, Xerox, Lexmark, Ricoh, Panasonic and more. For a full line card please click here.

Printers aren't the only place to build an annuity stream. Next time you are at an end-user site, look around, do they have:

• Storage units that may use tape storage? SYNNEX has a wide variety of tape storage consumables from HP, Fujifilm, Maxell, and Imation.
• CD / DVD write capable drives installed at each workers location? Workers often go to big box retailers and expense this type of media, why not add more value by working with the office manager to centralize this purchasing and minimize expenses by ordering in bulk?